How Many Businesses Does Marshawn Lynch Own?
How Many Businesses Does Marshawn Lynch Own?
By Jason Bolton June 13, 2024 08:41
The retired NFL running back has shown he can do some damage not just on the football field, but in the business world, too.
The rumbling RB, who famously ran over people on his way to becoming known as "Beast Mode," has taken his aggressive running style and imaginative business pursuits to unprecedented levels of entrepreneurship.
The Beast Mode Brand and Retail Ventures
Lynch began his business venture by creating Beast Mode in 2014.
Image via 247LeaThis lifestyle and performance brand launched a number of clothing from t-shirts, to hats, shorts all imprinted with his famous tagline.
With the help of friends, the brand soon took off and went on to open its first retail stores in Oakland, California and Seattle, Washington.
Its brand Beast Mode also took off, with a direct to consumer partnership launched with thriving online sports wear purveyor Fanatics.
During a quarter of 2021 the collaboration, generated $5 million in sales for the brand as well as allowed Lynch to donate a portion of the merchandise sales to his Fam1st Family Foundation, which supports underprivileged youth.
Beast Mode Productions and Marketing
Along with his apparel endeavors, Lynch formed the Beast Mode Productions, a film collective of Bay Area based directors.
The brand has created TV commercials for brands like Skittles, and done projects with media platforms like Bleacher Report.
On top of that, Lynch's work with Beast Mode Marketing has him representing some high profile NFL players and breaking into the NIL (Name, Image, Likeness) world with deals being made with future NFL draft picks.
Cannabis Industry Expansion
But Lynch was already a little more than your average Joe when it comes to retail and marketing success.
In 2021, he reasserted himself in the cannabis industry with the release of Dodi Blunts, a cannabis product line sold to dispensaries around the Bay Area.
One unique part of this project is that a fraction of sales of Dodi Blunts goes towards funding the Last Prisoner Project, a non-profit that advocates for drug policy changes.
Sports Team Ownership and Investments
In addition to his passion for sports that extends beyond football, Lynch has added a range of strategic ownership and partnerships across other sports.
This included a fun investment in the NHL team Seattle Krakens which made him a minority owner, thus establishing himself as a constant figure in the professional sports world.
This is followed by his roles with the USL Championship side Oakland Roots SC and most recently, the PFL (Professional Fighters League) where he is both a brand ambassador and an investor, showcasing his various involvements with the sporting sector.
Philanthropy and Advocacy
In addition to his business interests, Lynch has formed the Fam1st Family Foundation to benefit his hometown of Oakland, California.
This foundation exemplifies his heart for giving back and investing in his community and demonstrates his passion for doing good in ways that extends beyond business.
Beast Mode Got Busy
Marshawn Lynch is a jack of all trades as a businessmen with his ability to maintain success across multiple industries.
Lynch has shown business savvy in everything from starting a successful apparel brand to entering the cannabis space and buying large stakes in sports teams.
Also, his work on various charities and support for the welfare of people reveal that how much being a good citizen matters to him.
As Lynch stays busy growing his business empire and taking on meaningful projects, his journey in the business world is a compelling story of entrepreneurship, innovation, and giving back.