Which NFL team sells the most merch?

By Jason Bolton December 08, 2023 09:44 GMT+4 min read

The National Football League (NFL) is not only a popular sporting event but also a multi-billion dollar industry. One of the key sources of revenue for NFL teams is the sale of merchandise. Fans across the world proudly wear their favorite team's jerseys, hats, and other merchandise to show support. In this article, we will explore which NFL team sells the most merch and the factors contributing to their success.

The New England Patriots: Dominating the Merch Market

The New England Patriots have established themselves as a powerhouse both on and off the field. With their numerous Super Bowl victories and consistent success, the Patriots have built a strong and devoted fan base. Their popularity translates into high merchandise sales, making them one of the top-selling teams in the NFL.

Dallas Cowboys: America's Team and Merchandise Giants

The Dallas Cowboys have long been known as "America's Team." Their iconic star logo and rich history have made them a fan favorite across the country. The Cowboys consistently rank among the top-selling NFL teams year after year. Their massive fan base, which extends far beyond Texas, contributes to their success in merchandise sales.

Pittsburgh Steelers: A Winning Tradition that Sells

The Pittsburgh Steelers have a rich history of success, including multiple Super Bowl victories. This winning tradition has created a dedicated and passionate fan base that eagerly supports the team through merchandise purchases. The Steelers' iconic black and yellow color scheme and distinctive logo also add to their merchandise appeal.

Green Bay Packers: A Small Town with a Big Following

The Green Bay Packers are unique in the NFL as they are owned by the fans themselves. This community ownership has fostered a deep connection between the team and its supporters. Packers fans proudly display their loyalty by purchasing merchandise, making the team one of the top sellers in the league.

Philadelphia Eagles: Passionate Fans Drive Merchandise Sales

The Philadelphia Eagles are known for their passionate and often outspoken fan base. Eagles fans are notorious for their unwavering dedication to the team, which translates into strong merchandise sales. The team's recent Super Bowl win in 2018 further boosted their merchandise popularity.

Seattle Seahawks: The Power of the 12th Man

The Seattle Seahawks have one of the most passionate and vocal fan bases in the NFL. Known as the "12th Man," Seahawks fans create a formidable home-field advantage. This fervent support extends to merchandise sales, with the team consistently ranking among the top sellers in the league.

When it comes to merchandise sales, several NFL teams stand out from the rest. The New England Patriots, Dallas Cowboys, Pittsburgh Steelers, Green Bay Packers, Philadelphia Eagles, and Seattle Seahawks consistently top the charts. These teams have built strong and dedicated fan bases through on-field success, iconic branding, and passionate supporters. Selling merchandise is not just a revenue stream for these teams; it is a reflection of their popularity and connection with fans. As the NFL continues to grow, these teams will likely remain at the forefront of merchandise sales, proudly representing their cities and fans.