Why is Arch Manning the King of NIL Deals?
Why is Arch Manning the King of NIL Deals?
By Jason Bolton January 26, 2023 11:55
Arch Manning (Rising Star of the third-generation NFL): Arch Manning is the grandson of one more Hall of Famer and an amazing supporter in his father, QB legend Archie Jr. He has already been anointed "the league's next great quarterback" by plenty and is well on his way to becoming one of the most sought-after athletes in sports. Arch Manning is currently a junior in high school. So, why is he the king of NIL deals?
the rights that allow players to earn money from their name (or signature), image, or likeness. This is a new vision for college athletes -- a group that, until this point in time, the NCAA has ruled cannot profit off their play. However, with the NIL laws, college athletes can be paid to promote businesses or do sponsorship deals.
Manning wasted no time capitalizing on this new age of college athletics, cashing in with major brands and companies as the biggest star to benefit from all varsity athletes now being allowed to profit off their name and image likeness. He has a national appeal from coast to coast like no other college basketball coach in history. He is a household name and becoming more so in the media every day.
Throughout this hype, we continue to hear about Manning's natural talent: He throws the ball well and reads a defense better than most kids his age. With this, he could raise that roof and build upon his brand. He has been able to land big-money contracts from top sponsors and is good enough (or famous enough) for national commercials. Fans and the media alike believe him because of his popularity.
But Manning's value is more than simply his NIL deals. Making a college career that has allowed him to be one of the best quarterbacks in all of College Football. He has received many awards and recognition and has been anointed program leader for his leadership qualities and character.
Arch Manning is the King of NIL deals, says an expert. He has leveraged his talent and ability to become the highest-paid athlete on the planet. Undoubtedly, he was one of the most influential people in his neck of DC, arguably even across America. He's become one of the faces of college sports and is influencing it moving forward.
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