Why is Ava NXT's General Manager?
Why is Ava NXT's General Manager?
By Jocelyn Alano August 01, 2024 07:13
Ava's appointment as NXT's General Manager marks a pivotal chapter in the promotion's evolution. This decision, rich in historical significance and forward-thinking vision, stems from a blend of Ava's remarkable wrestling lineage, her acute understanding of the business, and WWE's strategic move to embrace a more inclusive and diverse leadership landscape. Moreover, her appointment signals WWE's commitment to fostering a culture that values diversity, promotes female empowerment, and resonates with a younger audience.
As we delve deeper into Ava's journey to becoming the NXT General Manager, we uncover a story of perseverance, innovation, and a strategic maneuver by WWE to align the brand more closely with contemporary values and the evolving expectations of its global fan base.
Ava's History and Credentials
Ava is a fourth-generation wrestler, part of the famous Anoa'i family, and the daughter of Dwayne "The Rock" Johnson. That lineage makes her part of one of the most famous families in pro wrestling history and gives a lot more credibility to the idea, given that we know Roman Reigns now sits at or near the top. Ava might only have a few matches to her name, but she was literally born into wrestling and has been under the tutelage of veterans long enough for it to give her some grounding.
Ava had a run in The Schism before her promotion, which some showed with more enriched storytelling options and core values. Additionally, working closely with the legendary WWE figure, Shawn Michaels, gave her even more insight into taking over and making decisions as a leader. The 22-year-old Ava also represents a transition to even younger WWE fans, which is pertinent given the youth of NXT's audience.
Duties of the NXT General Manager
The General Manager of NXT is integral in mapping the direction and operations of the brand. Key responsibilities include:
- Talent Management: She oversees the development and management of talent, ensuring everyone is utilized to their fullest potential.
- Booking: The GM is crucial for making match cards, rivalries, and story sequences entertaining the fans.
- Brand Representation: Ava is the face of NXT and will be asked to represent the brand for appearances, promotional opportunities, etc.
- Conflict Resolution: The GM is responsible for resolving disputes between wrestlers and addressing anything in the locker room, with everyone trying to maintain a positive environment.
- Strategic Development: She works with Shawn Michaels and others to ensure NXT delivers on WWE's overall strategic goals.
Why Ava Was Appointed
There are several reasons why Ava made the ascent to General Manager:
- Familial Connection: Aligning herself with the Anoa'i family is a no-brainer, as it gives her instant WWE recognition and connects her to more wrestling competitors.
- More Female Representation: WWE is making moves to be more inclusive, and hiring Ava highlights a desire for female leaders.
Why Ava's Role As NXT General Manager Means So Much
Ava, in her capacity as General Manager, is important for several reasons:
Inspiration to Future Generations: As a fourth-generation wrestler, Ava inspires future female wrestlers by showing them that leadership positions are reachable.
Brand Identity Reinforcement: Ava's vision and leadership ethos are core elements of the morphing identity of NXT, which slowly but steadily aligns with up-to-date values and audience expectations.
Ava becoming General Manager of NXT marks a historic moment for WWE, showing the company's dedication to building change in its brand and adopting new styles. Her unique pro wrestling sports entertainment hybrid training and implementation would be the first in this industry. While she evolves in her position, so do the eyes of the wrestling world.
SHOP Mystery Signed Memorabilia
-
Mystery Signed Football 8x10 Photo
- Regular price
- $29.99
- Regular price
-
- Sale price
- $29.99
- Unit price
- per
-
Mystery Signed Baseball Jersey
- Regular price
- $69.99
- Regular price
-
- Sale price
- $69.99
- Unit price
- per
-
Mystery Signed Football Jersey
- Regular price
- $69.99
- Regular price
-
- Sale price
- $69.99
- Unit price
- per
-
Mystery Signed Baseball 8x10 Photo
- Regular price
- $29.99
- Regular price
-
- Sale price
- $29.99
- Unit price
- per
LATEST
- NEWS
- |
- ARTICLES
- |
- VIDEOS
FAN ARCH PODCAST NETWORK
